EUSA brand awareness campaign at EU institutions
EUSA is the European school of Administration of the European Union. It is an internal training center for newcomers as well as for management. A center that guarantees continuos learning for EU officials.
Despite its important function, its existence was little known through the EU institutions. In order to clarify its position and make a bold statement on its mission, we developed a "who is EUSA?" campaign.
2 sets of image campaigns and one promotional video that combined the 15th anniversary of the school.
Creative direction, campaign design - Carolina Tafalla
Video production - Ian Segal and Raf De Weert